top of page

I’m Christine Worrall.

A Marketing Leader, with extensive digital and brand experience. Currently open to permanent and fractional opportunities.

Home
Resume
Blog
More

Use tab to navigate through the menu items.

Blog

AEO vs SEO

AEO vs SEO

AEO vs SEO

Search is evolving — and so should your strategy. 📈 While SEO focuses on ranking high in traditional search results, AEO (Answer Engine Optimization) is all about delivering direct, concise, AI-ready answers for voice assistants and AI-powered search tools. 💡 This shift means marketers must think beyond keywords and start structuring content so machines — not just humans — can easily understand and deliver it. Here is a quick reference on SEO vs AEO. Are you optimizing

Oct 91 min read

Looking for an experienced Marketing Leader?
I am currently open to permanent and
fractional marketing opportunities.
Let's connect!

First name*

Last name*

Email*

Message

© 2025 by Christine Worrall. Powered and secured by Wix

bottom of page