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I’m Christine Worrall.

A Marketing Leader, with extensive digital and brand experience. Currently open to permanent and fractional opportunities.

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AEO vs SEO

AEO vs SEO

AEO vs SEO

Search is evolving — and so should your strategy. 📈 While SEO focuses on ranking high in traditional search results, AEO (Answer Engine Optimization) is all about delivering direct, concise, AI-ready answers for voice assistants and AI-powered search tools. 💡 This shift means marketers must think beyond keywords and start structuring content so machines — not just humans — can easily understand and deliver it. Here is a quick reference on SEO vs AEO. Are you optimizing

Oct 9, 20251 min read

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